Event Report: CIW 2009

22 - 10 - 2009

Positive Gaming partners with Exergame Fitness to bring the most exciting display to Club Industry Show in Chicago, IL!!


Event Dates: October 15th - 17th, 2009
Event Website: www.clubindustryshow.com
Event Location: McCormick Place, Chicago, IL, USA
Event Description: Club Industry brings together the full spectrum of equipment, products and services needed to run any type of fitness operation.


Positive Gaming recently partnered with Exergame Fitness to bring the most exciting booth to the annual Club Industry trade show in the US. The event took place October 15th - 17th in the McCormick event center in downtown Chicago, IL and marked the first time the beta version of the Positive Gaming iDANCE version 2 software was shown in the US. The booth quickly drew a crowd each day as a collection of the best machine dancers stepped to the beat of some of the new, exclusive to iDANCE, songs contained within version 2. The new version 2 graphics rolled up a 7' x 10' screen and conference attendees from all over the US were keen to try the system. On many occasions, all three difficulty levels rolled up the screen simultaneously and first time players, of varying ages played alongside some of the best dancers in the country. The booth was situated amongst various premier strength and cardio equipment displays but seemed to always have a larger audience than anywhere on the show floor. Chris Foy and Kyle Ward, two legends in machine dance, led the event play and many group play activities, including an "Around the World" game.

"It was very pleasing to see the appeal of the iDANCE system to the professionals in the fitness industry. I saw, on several occasions, fitness professionals, accustomed to traditional cardio and strength equipment, dancing on the pads with a smile on their face and sweat on their brow. The Positive Gaming iDANCE system was designed specifically with these individuals in mind and the resounding excitement at the show was a nice validation of our efforts in this regard." 

Emily Rosenberry, Business Manager, Positive Gaming AB


Additional information:

- photos in our Image Gallery (coming soon!)
- on the Exergame Fitness website
- more videos on YouTube from: darklink87, jbean3535


Event Report: CIW 2009

CIW 2009 - Exergame Fitness Press Release

Press release from our Partner Exergame Fitness about the CIW 2009 Tradeshow
250 B • PDF • From: 15. October 2009

iDANCE Brochure from Exergame Fitness

Recent brochure (10/2009) from our Partner Exergame Fitness.
256 B • PDF • From: 1. October 2009

iDanceGame iStepGame impactArcade